Photo Credit: ashley_dryden
Businesses are rife with data – so much data that it can become overwhelming. Frequently, analysis goes unused when it is not presented in an actionable format.
I worked once for a cable company that was in a competitive market. This was when a local cable company would generally have no competition. The company had a great data warehouse that displayed where they were losing customers on this elaborate color-coded map of their city. The data was of high quality. They received the report in a timely manner. The data was even integrated with their other systems. The problem? Actions were never taken. A meeting full of hand wringing and paralyzing analysis would occur.
The value of business intelligence must be measured in the value of actions taken.
We welcome your feedback. Please leave us a comment below. If you haven't already, there is no time like the present to subscribe to the RSS feed.
Category and Tags
This post filed in the following categories:
- Decision Making - Decision making can be regarded as an outcome of mental processes (cognitive process) leading to the selection of a course of action among several alternatives.
Related Posts
You may be interested in the following related posts:
now that its done i wonder if its good enough to join the list !"
He did one small mistake, unfortunately everyone does mistakes."