Visual Modeling for a Clearer, Deeper Understanding
March 12th, 2008 | by Nathan |I found some really great infographics in an archived directory at work. I tracked down the creator, Marshall Clemens of www.idiagram.com, and found his offering very interesting… Visual Modeling for Complex Business Problems
We don’t hold a narrow definition of exactly what a ‘visual model’ should look like: they should use whatever visual elements or styles – diagrams, maps, graphs, charts, pictures, cartoons, etc. – that will most effectively represent the problem at hand.
I like how idiagram uses their own visual communication to explain what they offer…
Our visual modeling process serves as a tool to help our clients:
1 - Think Clearly
By explicitly mapping out the elements of the problem, visual models enable us to to generate a broader, clearer, and deeper understanding.
2 - Think Together
By catalyzing conversation and supplying a common map of the issues in question, a good visual model can help teams realize the synergy of their collective knowledge.
3 - Communicate Effectively
Good graphics can grab your audience’s attention and instill your ideas as visual-concepts: images that capture the essence of your ideas and that will be remembered long after your words have faded.
4 - Generate Shared Vision & Coherent Action
Inspiring coherent action – motivating people to self-organize and work in concert towards a common goal – requires shared vision. That shared vision – a common understanding of the issues, the goals, and the means to achieve them – is the source from which all sustainable and coherent action flows.
5 - Put It All Together
Idiagram creates visual models, provides graphic facilitation for group processes, and functions as thinking-partners to help our clients deal with complex issues.
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